Here, we revise our pricing
model for Franklin Resources (NYSE: BEN) presented on
March 18, 2012. According to Yahoo.com “The firm provides its services to
individuals, institutions, pension plans, trusts, and partnerships. It manages,
through its subsidiary, separate client-focused equity, fixed income, and
balanced portfolios.” BEN is a financial company and we
analyzed it three years ago as a candidate for bankruptcy.
We presume that any
share price can be represented as a weighted sum of two consumer price indices
(not seasonally adjusted in our model) which may be leading the share price by
several months. Our model also
includes a linear time trend and an intercept in order to remove mean and trend
components from all involved time series.
The intuition behind our pricing model is obvious – we link a given
share to those goods and services which are produced/provided by the company.
In order to provide a dynamic reference we also introduce in the model some
relative and independent level of prices (also expressed by CPIs). Hence, one
needs two different CPIs to define the model. These CPIs we select from a big
set of 92 CPIs by minimizing the residual model error.
In March 2012, the
tentative model was driven by the consumer price index of food at home, FH, leading the price by five months and
the index of other goods and services, O, which led by nine months. In the 2012
revised model, the former index is replaced by the index of food without
beverages, FB, which leads the share
price by four months. Both indices are shown in Figure. The tentative and
revised pricing models are as follows:
BEN(t) =
-5.47FH(t-5) – 1.81O(t-9) – 59.55(t-2000) + 1327.36,
February 2012
BEN(t) =
-7.33FB(t-4) – 1.52O(t-9) – 69.58(t-2000) + 1536.22,
October 2012
BEN(t) =
-2.39FB(t-4) – 0.50O(t-9) + 22.75(t-2000) + 504.08,
March 2014
where t is
calendar time. The standard error between
July 2003 and March 2014 is $2.50 ($7.55 in March 2012). Figure 3 shows the model
residual.
Figure 2 depicts the observed and
predicted monthly closing prices since 2003 and also provides the high/low
monthly prices, which may serve as the estimates of uncertainty in the monthly
price. (One can model the monthly high or low price instead of the closing
one.) At a four month horizon, the price is expected to grow to the final level
of $60.
Figure
1. The evolution of defining CPIs.
Figure 2. Observed and predicted BEN
share prices together with the high/low monthly prices.
Figure 3 . The standard model error.
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